Social media, websites, and communications people actually read.

What I do

Social media
Strategy, content calendars, writing, and posting, with the analytics to show what's working and the discipline to change what isn't.
Websites
Ongoing content, updates, and upkeep, so your site stays current, accurate, and easy to use.
Content and editorial
Newsletters, articles, intranet updates, and press materials, written so technical subjects make sense to the people who need them.
Video
Interviews, scripts, and editing for short-form social video and longer pieces.
Jim Cordell

About Jim

I help organizations get people to pay attention, and keep paying attention.

I write the posts, keep the website sharp, script and edit the video, and watch the numbers to see what's actually working. Then I change what isn't. Strategy and execution, from the same person.

The subject changes. The craft doesn't. I've written about travel and the arts, public health and foodservice, semiconductors and specialty chemicals, for social media, websites, newsletters, intranets, podcasts, press, and video, usually several at once.

Second Edition Media is that work, revised and expanded.

Let's talk

Based in Palm Springs, California, and working with clients anywhere.